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It’s been nearly a month since Midemnet 2008, I’ve been reflecting on what we accomplished this year. In short, I feel it was the best Midemnet ever!

The quality of the speakers, the candor of the dialogue and the interaction with our global audience, they all contributed to a world-class event.

But it can always be better! We need your continued input, ideas and criticism to make Midemnet 2009 even more informative, inciteful, relevant and valuable to your everyday endeavors.

On another note, I’ve been asked on a few occasions to make available the closing points/thoughts that I presented at the close of day 2, so here they are:

Music Industry 1.0 is officially over, going forward:

It’s not about business as usual, it’s about being unusual
It’s not about protecting music, it’s about monetizing it
It’s not just about revenue, it’s about mindshare
It’s not about suing consumers, it’s about serving consumers
It’s not about file sharing, it’s about sharing experience, recommendation and discovery
It’s not a devaluation of music, just a revaluation
It’s not about music as a product, it’s music as a service
it’s not about advances, it has to be about partnerships
It’s not about overthinking, it’s about experimentation
It’s not about being desperate, it’s about being brave

It’s not too late, it’s just the beginning!!


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