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Lester has managed acclaimed trend-setting acts, from punk revivalists Arctic Monkeys to neo-soul artist Craig David, and was involved in setting up Twenty First Artists. In this session, he provided invaluable insight into developing the next generation of talent.

Interviewer:
Sat Bisla, Founder & President, A&R Worldwide/MUSEXPO (USA)


 


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About Author

James Martin

James Martin is Head of Social Media for Midem organisers Reed MIDEM. This includes defining and rolling out Midem's social media strategy, editing midemblog, influencer outreach, developing Midem's fanbase of 75,000+ music professionals and more.

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