June 13, 2011
Mobile apps’ new business opportunities for music — Exclusive Informa white paper
How to grab your share of the $14.4bn mobile music market, further to analyst Shailendra Pandey's MIDEM 2011 presentation (email req.)
The Mobile Apps market boom presents a big opportunity for the music industry. In addition to driving growth of paid music content, mobile apps can help in consumer retention through better CRM, and also generate additional revenues for the music industry from advertising.
This report highlights how the strong growth of the mobile apps market has impacted the music industry. In particular, the report looks at the growth of music apps in mobile app stores, highlighting examples of successful music apps and presenting stats on number of users and revenues generated from those apps. In addition, the report also provides market data and projections on the growth of mobile music sales in the next five years.
NB: Your details are required to go beyond the document’s first page. Thank you!
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