February 27, 2013
All music consumption trends - illegal ones included - can be used to your artists' advantage...
Did you know BitTorrent saw:
…unique views in the first six months of 2012 alone? How can such a huge quantity of data be ignored, even if it is essentially illicit activity (with the exception of deliberate campaigns by acts like Pretty Lights, which are also covered here)?
Social networks provide an established platform for artists to engage with their fans and consumers, but it can often be difficult to assess exactly how this kind of activity can be indexed or measured. This Musicmetric paper outlines trends and growth across social networks and BitTorrent, revealing just which kinds of networks are most sensitive to impact for which kinds of activities.
Click here to download this exclusive report (email required)
Musicmetric provides insights and understanding into consumer behaviour online globally for the Entertainment industry. It currently tracks and index data for 600,000 artists and over 10 million individual releases, all in real time.