MIDEM Hack Day, last January’s special Cannes edition of the non-stop marathon which sees developers come up with new music apps or websites, produced some amazing hacks (which you can see here). Yet it was the MIDEM presence of Imogen Heap, the ultra-connected artist, which truly inspired the hackers: they put together an app which would enable her to answer her many fans’ many questions, in audio.

From this result eventually came Takes Questions, a Soundcloud-based open platform for absolutely anyone, which  has since notably been taken up by musicians as varied as a UK X Factor star and indie band Everything Everything. And by MIDEMBlog of course, who used it to ask Soundcloud’s Dave Haynes the following questions:

Without wanting to ruin your fun on takesquestions.com, Dave’s answer to this last question is that there are no plans to make money with the site: it’s rather destined to be something useful for people; like the other innovations you can find on Soundcloud Labs, the showcase for applications built on Soundcloud’s platform. Enjoy!


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James Martin is Head of Social Media for Midem organisers Reed MIDEM. This includes defining and rolling out Midem's social media strategy, editing midemblog, influencer outreach, developing Midem's fanbase of 75,000+ music professionals and more.

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